Considering the fact that target audiences for B2B (business to business) and B2C (business to consumer) differ, we can conclude that the very strategy of creating content for these two aspects also differs. For good marketing, strategy and planning are key.
Short description of the organization
Defining marketing goals
Defining market strategy for the organization
Defining the organization’s budget
Implementation and realization of the plan
Only good marketing strategies can result in good marketing content.
“If you fail to plan, you are planning to fail” B. Franklin